Al Bilad Company, a subsidiary of the esteemed Bahar Holding, has established itself as a beacon of excellence and trust in the market for decades. Our diversified portfolio, marked by strategic partnerships and proprietary brands, spans across the essential sectors of baby care and home appliances. We are proud exclusive partners of renowned brands such as Evolac and EvoSure, brought to our customers through a collaboration with Almarai since 2014, and Canbebe since 2013, underpinned by Ontex's legacy.
Our own brands, born from a vision to offer unmatched quality and innovation, include Baby Max, a trailblazer in baby care since 2003, and DLC, a household name in home appliances that has been part of our family since 2001. The recent launch of Orange in 2023 has expanded our home appliance offerings, integrating smart technology into everyday life.
Al Bilad Company's FMCG division proudly presents a distinguished product lineup, featuring market-leading offerings. Evolac, a flagship product, stands out as a market leader in the infant formula milk (IF) category, ensuring optimal nutrition for the youngest members of your family. Additionally, our portfolio includes Evosure, a top-tier supplement food presented in a convenient milk form, sourced from the reputable Almaraii company. With a commitment to quality and excellence, Al Bilad Company brings you trusted brands that prioritize the well-being of consumers in Iraq.
In our continuous pursuit of excellence, Al Bilad Company's FMCG division remains dedicated to providing premium products that enhance the lives of our consumers. Evolac, our esteemed flagship product, has set industry standards in the infant formula milk (IF) category. Developed with meticulous attention to detail, Evolac is crafted to meet the nutritional needs of infants, ensuring their healthy growth and development.